Media Campaign Planned for Kolkata—Calcutta, India

The people of Calcutta need to hear the Gospel. The people of Calcutta need to hear the Gospel.


Story Highlights:

 

Kalkutta Depositphotos 21962069 s 2015Kolkata, formerly Calcutta, is known for its poverty and crime but also as Mother Teresa's home town.

Calcutta profile  Calcutta proposal for October – November 2017

 

 

Requests for evangelistic media saturation campaigns from many countries around the world come into Great Commission Media Ministries continually. We strive to hold these campaigns where it is possible and doors of opportunity open to a campaign. Preparations are now underway to conduct an evangelistic campaign in Kolkata, India. 

Hannu Haukka has met with pastors from 300 churches in Kolkata (Calcutta) several times recently to talk about and negotiate how to conduct this campaign. Now preparations have commenced. It requires months of preplanning, media strategizing and training in advance to insure a successful campaign.

The mega city media saturation campaign will commence October 15, 2017 if all goes well.

The Gospel preached in Mother Teresa's home town

There is a lot of poverty and crime in this city of over 14 million residents. About 20 million are in the greater Kolkata area. Poverty creates its own challenges when trying to reach the people with the gospel message. TV and radio are more effective tools for reaching the people compared to social media and the internet.

The use of media is very effective in India, with a population of 1.2 billion people. There are many huge challenges in India as well. If we were to preach the Gospel to Indians in this generation we definitely need to use all media that is at our disposal. Traditional methods of preaching the Gospel by churches is not enough to get the job done, says Hannu Haukka.

It takes a full eight months to prepare and train the churches of Calcutta for this rare outreach—rare because it will touch the lives of millions of people in the city.